SCAN2LEAD IN SALES
YOUR LEAD RETRIEVAL SOFTWARE AT TRADE FAIRS
SCAN2LEAD SUPPORTS THE SALES DEPARTMENT EFFICIENTLY IN CAPTURING LEADS AT AN EVENT
The optimal team composition at a trade show booth as well as equipping them with supporting tools are crucial for success for the sales department. One of the most important sales objectives at trade shows is to prepare and close deals. Scan2Lead facilitates the quick and easy capture, qualification and evaluation of your leads and supports your lead management before, during and after the event.
BEFORE THE EVENT: PLAN YOUR LEAD RETRIEVAL
Collaborate with your colleagues in marketing to develop an efficient lead retrieval system for the event which enables you to register your visitors easily and quickly add additional information and key criteria. By doing so, you can get in touch with your leads immediately after the show.
DURING THE EVENT: COLLECT AND QUALIFY YOUR LEADS
Ausgestattet mit einer der Lead-Tracking-Lösungen aus dem Scan2Lead Portfolio, scannen Sie die Barcodes der Besucher-Badges oder die Visitenkarten Ihrer Messekontakte. Fügen Sie Interessensgebiete und Notizen hinzu und markieren Sie besonders wichtige Kontakte, um diese direkt nach der Veranstaltung nachfassen zu können.
RIGHT AFTER THE EVENT: GET STARTED STRAIGHT AWAY!
Equipped with one of our Scan2Lead solutions, you scan the barcodes on your visitors’ badges or their business cards. Add interest tags and notes and mark particularly important leads so you can follow up right after the show.
A FEW WEEKS AFTER THE EVENT: ANALYSE AND EVALUATE THE SUCCESS OF THE SHOW
Thanks to Scan2Lead the evaluation of the success of an event is as easy as never before. Monitor your activities as well as your sales results, trace back your sales staff’s performance to the event and measure the ROI of the show to make data-based decisions for the further processing of your qualified event leads.