Solution for partner trade shows

Scan2Lead at partner trade shows

Badge scan directly from the organizer’s data.

At partner trade shows, Scan2Lead is the organizer’s official lead-tracking partner. This means you can scan visitor badges directly through the trade show’s registration system – getting complete contact information without manual entry or follow-up questions. Just scan, add a note, and the lead is in your CRM.

Blick von oben auf Drehkreuze mit Scan-Displays am Eingang einer Messe – Besucher passieren die Zugangskontrolle über ihr Badge, während im Hintergrund weitere Personen eintreffen.

In case Scan2Lead is an official partner of the trade show.

Not all trade shows are the same. At events where Scan2Lead is the official lead-tracking partner, Scan2Lead connects directly to the organizer’s registration system. The result for you as an exhibitor: complete visitor data with a single scan – name, company, position, contact information – immediately available in the Scan2Lead PORTAL.

Complete data

Contact information directly from the visitor badge – no typing, no gaps.

No effort

Book through the partner trade show’s online store. Scan2Lead is ready to use from day one.

Straight into the CRM

All leads are automatically added to the PORTAL and can be transferred to your CRM using lead automation.

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A laptop on a desk displays the Scan2Lead PORTAL with captured leads in the web interface.
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Various Scan2Lead data capture methods: Lead capture via smartphone app, scanning a badge QR code, and scanning a badge with the COLLECT mini-scanner.
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An employee at the trade show booth is viewing the lead analysis—including a chart and map—in the Scan2Lead PORTAL on a monitor.

The right products for every type of booth.

Whether it’s a small conversation booth or a large trade show booth with a reception area – you’ll find the right Scan2Lead product at partner trade shows.

FOR ON THE GO

Scan2Lead App SMART

Ideal for engaging in conversations at the booth and in the aisle. Can also be booked with a rental iPad.

FOR PROMOTIONAL SPACES & LARGE BOOTHS

COLLECT

Quick lead capture using a mini scanner. Your booth staff can scan badges in seconds – ideal for high visitor traffic and promotional areas.

FOR SUBMISSIONS & PRESENTATIONS

STATION

Your booth staff scan visitor badges using a scanner connected to a laptop – perfect for entrance areas, lecture halls, and larger events.

Messebesucher in einer Halle mit Wegweisern, überlagert vom Schriftzug ‚official lead tracking partner'.
Logo Messe Essen
Logo Messe Düsseldorf
Logo Messe München
Logo Leipziger Messe
Logo Messe Karlsruhe
Logo Messe Berlin

Frequently Asked Questions about partner trade shows

Everything you need to know about partner trade shows, hardware, and data protection—a clear overview so our team can be there for you in person.

Any questions?

01How do I book Scan2Lead at a partner trade show?

Bookings are made through the online store of the respective partner trade show. You can find the direct booking link in the trade show search on our website.

02Which Scan2Lead products are available at partner trade shows?

At partner trade shows, the Scan2Lead App SMART (badge scanning via smartphone), COLLECT (mini scanner for quick lead capture), and STATION (scanner connected to a laptop for check-ins and presentations) are available. Which specific products can be booked depends on the respective organizer.

03I’m already using 365—can I still scan badges at partner trade shows?

Yes. In addition to the 365 license, you can purchase the Scan2Lead App SMART, which allows you to scan badges directly from the event organizer’s data. If the event organizer provides a BARCODE-API, badge scanning may also be possible via 365—availability and terms depend on the respective provider.

04What happens to the leads I’ve captured after the scan?

All leads are automatically routed to the Scan2Lead PORTAL. There, you can qualify them, set priorities, assign them to your team, and seamlessly transfer them to your CRM via lead automation—whether it’s HubSpot, Salesforce, Pipedrive, or over 1,000 other tools.

05Is the data from partner trade shows GDPR-compliant?

Yes. Scan2Lead processes all collected data in compliance with the GDPR. Our team will be happy to answer any specific questions about data protection at a particular partner trade show.